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SE Ranking for agency SEO reporting

Use SE Ranking to separate client sites into projects and follow rank changes, site audit findings and competitor pages on a consistent schedule.

Who it fits

Agencies reporting across several locations and domains.

Which problems does it solve?

Investigate a mobile ranking loss

Run equivalent desktop and mobile keyword sets for one target location.

Baseline a new client site

Run a limited Website Audit and group findings by template before assigning fixes.

Explain a competitor’s search coverage

Identify ranking pages and manually verify the search intent behind a sample.

Documented capabilities

Practical steps

What to check

Keep location, device and tracked terms consistent between reports.

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Frequently asked questions

Can I track the same term for two cities?

Set up separate location targets and keep the device and query constant.

Which tool reviews a single landing page?

Use the On-Page SEO Checker for that page and the audit for site-wide patterns.

Which baseline should I save before changing a landing page?

Record its tracking location, device, target query and current ranking URL.

Can a website audit tell me which issue to assign first?

Use the issue group and affected URLs to estimate reach, then confirm the fix on an example page.

How do I check the usefulness of the backlink index?

Start with known relevant referring pages and compare what the report captures.

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What should I check next?

How should an agency track one brand across US metro areas?

Use separate location views and agree on which service queries each market shares.

What should go in the first client report?

Include the baseline, scope, observed issue and who owns the next action.

How are projects useful in SE Ranking?

They let a team keep domains and recurring rank or audit checks organized for distinct clients or sites.

Why do my tracked results differ from a client’s manual search?

Check device, location and target settings before comparing the two results.

When would I try Serpstat alongside SE Ranking?

Compare location tracking and audit handoffs in SE Ranking, then evaluate Serpstat if large keyword exports need grouping.

How do I scope a plan for six client sites?

Inventory client domains, monitored terms, crawl depth and the people who need access.

Which in-house teams benefit from separate project views?

Teams managing a brand site and separate regional domains with different issue owners.

Related tools and alternatives

Semrush

Use Semrush to investigate which searches matter to your site, benchmark competing pages and prioritize technical audit findings.

Serpstat

Use Serpstat to organize large query exports, compare competitor coverage and carry selected terms into a tracking project.

Mangools

Use Mangools to shortlist search queries, inspect the results people see and monitor a focused set of rankings.

Related guides

Improve Google rankings

Start with pages that already earn impressions. Check what searchers want, fix technical barriers and improve the page for a defined set of queries.

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Further help from SEOSTUDIO

Consider a professional domain analysis if your team needs help prioritizing crawl and visibility findings.

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Provider sources

help.seranking.com ↗

Editorial review ·

Based on vendor documentation and editorial evaluation. Validate the workflow in a pilot.